Business Growth & Sales Agency Services

InterTradeIreland Meet The Buyer Event 2018

This FREE event is being organised by InterTradeIreland and its partners and is particularly aimed at suppliers across the island who are interested in tendering for NI Public Sector contracts. Throughout the event there will be significant opportunities to meet with key public sector buyers from Northern Ireland. Representatives from the key NI businessRead More

Cannabis as a Food & Drink Ingredient

Alan Walsh, Strategic Insights & Planning, Bord Bia – Irish Food Board High Growth Forecast Increasing evidence supporting the benefits of cannabis in treating certain diseases and ailments has spearheaded a shift in attitudes surrounding the drug. The legal cannabis market (29 of the 50 states) in the US has surpassed $9billion, while theRead More

Semiotics in Brand Building

Article Date: 08/09/2017 Siobhán Collins – Insight and Brand Specialist, Bord Bia – Irish Food Board This week Lidl came in for criticism for removing a cross at the top of a church out of an image it uses on the packaging for its own-brand range of Greek-style food. The supermarket’s Eridanous range features aRead More